The new Het PR Bureau
Back to news overviewWhat started with a sharpening of our agency’s vision has led to a completely new brand identity. Het PR Bureau embraces renewal.
With the same clarity that characterises our vision, we have refreshed our visual identity. On behalf of the team and in collaboration with Jop Quirindongo and web designer Just we proudly present: The new Het PR Bureau.
Het begint al met de naam, want vanaf 1 juni 2020 gaan we officieel onder de nieuwe naam ‘HPB’ door het PR- en marketingcommunicatie landschap. Voor de meeste mensen om ons heen - collega’s, partners, klanten - een heel natuurlijke overgang. Achter de schermen wordt die afkorting al heel lang gebruikt. De naam HPB erkent enerzijds onze Het PR Bureau roots en anderzijds geeft het ruimte aan de bredere rol die wij spelen als full service bureau op het gebied van marketing communicatie & reputatie.
Our vision is clear; We believe in an earned first approach. Attention can no longer be bought, you have to earn it. We tell stories that people want to share. And in order to make that happen, the work needs to be relevant, it has to really matter. Because with truly meaningful work, we can make real impact, which saves a whole lot of waste in marketing.
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Meanwhile, we already have some fresh news: we have acquired agency Likefriends! Now we can offer even more services in the area of branded content. We are happy to have our own in house motion studio. Read more about the acquisition of Likefriends.